Market Health Improves Aff Stats and What It Means to Affiliates
MarketHealth has just added additional information to affiliate stats for its affiliates. I have recently posted about the changes going on at MarketHealth and noted how open they are to feedback from their affiliates - and as if to prove my point, they have just improved the data the affiliates see in their stats. Besides the sales and unique clicks we now can see page views info.
What is this info useful for? It can help you diagnose what is going on with your traffic. Depending on the market, your landing page and how well you presell the product and the landing page of the affiliate offer you’re sending your traffic to, people eitehr buy the product right away or browse around the product site for more info that would persuade them to buy it. If you see a lot of page views compared to the unique visitors number and little sales this most likely means that:
- either you have to make your landing page more clear about the nature of the offer so that you send higher quality traffic to the affiliate product page
- or you might want to try sending your visitor to a different page on the product site (i.e. people cannot find what they are looking for)
If you see little page views (e.g. 1 unique visitor - 1 page view) and no sales that means you’re sending low quality traffic to the product page and people are not looking to buy your product. As soon as they realize what is really being offered they leave.
So the page views info analyzed along with other information serves as an indicator of the quality of your traffic. Pay attention to it and it will help you identify possible problems and maximize your profits.



















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